In this article…
Performing June 28th, 2013
Trailer Thursday makes its long-awaited return with a pair of trailers that have just been recently released. One film hits theaters this fall, while the other won't come out until 2013. But both films have succinct one-word titles, though one is a little more descriptive than the other. Let's take a look.
From the makers of Ice Age and Rio comes the new film Epic. That is literally one of the blandest titles I have seen for a movie in quite some time. It seems like film titles are becoming either incredibly specific with the use of subtitles or extremely vague. There isn't much middle ground, and the name Epic doesn't really jump out.
The description is rather vague as well. From IMDB: “A teenager finds herself transported to a deep forest setting where a battle between the forces of good and the forces of evil is taking place. She bands together with a rag-tag group characters in order to save their world — and ours.” Not much doing there either. Let's just go to the trailer and see what's going on in this one.
This trailer has a couple of things going for it. The animation is beautiful (as most animation is these days with the advances in technology). I also love the song choice. The track playing is the first part of the three-part medley “The Lightning Strike” by Snow Patrol. In total, the song is 16:18 long, and the first part that is playing during the trailer is builds to a dramatic height with the repeated piano chords and pounding drums. It certainly fits what the film's title is trying to convey.
But the rest of the trailer doesn't show that much that's truly intriguing. There are some odd choices made, like choosing to make some parts of the trailer silent and then suddenly add sound effects during other moments. Then they went whimsical with the final two scenes of the trailer and abandoned the “epic” nature. And not much of the plot was revealed. How did that girl shrink? Who are the bad guys? I understand that it was an introductory trailer, but they could have given more information than they did.
Epic has a lot of strong voice talent involved, including Josh Hutcherson, Amanda Seyfried, Beyonce, Aziz Ansari, Colin Farrell, and even rapper Pitbull. But after watching the trailer, this looks like a glorified FernGully or Thumbelina.
Karl Urban takes on the famed role of Judge Dredd in the reboot of the classic comic series. Many actors have played Dredd in the past, including Sylvester Stallone. But Urban certainly looks the part in the new trailer.
Urban looks incredibly bad-ass as the “Judge, Jury, and Executioner.” The improved CGI and effects will hopefully improve the action, and judging from the trailer it does. Co-stars Olivia Thirlby and Lena Headey both look excellent in their roles, especially Headey (who seems to be taking roles that make viewers want to despise her). The setting is appropriately grim and although some of the dialogue seemed a little cheesy, that's what you want from a film like this. You don't want it taking itself too seriously.
What do you think of the trailers?